Abu Dhabi – The Central Bank of the United Arab Emirates (CBUAE) has released a new guidance note aimed at promoting consumer protection and the responsible adoption of artificial intelligence (AI) and machine learning (ML) by licensed financial institutions in the UAE. This initiative reflects the CBUAE’s proactive approach to supervision and its commitment to keeping pace with rapid advancements in digital transformation and smart financial services.
The guidance provides a clear framework for the safe and responsible deployment of AI and ML technologies. It emphasizes safeguarding consumer rights, strengthening governance and transparency, and promoting fair and sustainable practices across the financial sector.
Core principles outlined in the guidance include governance and accountability, fairness and non-discrimination, transparency and explainability, effective human oversight, and robust data management and privacy standards.
H.E. Khaled Mohamed Balama, Governor of the CBUAE, said: “The guidance note aims to establish a clear framework for the responsible use of AI and ML in the financial sector, enhancing consumer protection, reinforcing governance and transparency, and emphasising the importance of human oversight and data protection.”
The note aligns with the UAE’s national AI strategy and applies to all licensed financial institutions under the CBUAE’s supervision. By fostering trust in financial innovation, the guidance seeks to balance technological advancement with consumer protection and financial stability, supporting a resilient and sustainable financial ecosystem in the UAE.


