Holo Raises $22M to Redefine Homeownership Across the GCC
by Buying a home in the Middle East has traditionally been complex, time-consuming, and filled with uncertainty. Holo, a UAE-born fintech platform, is on a mission to change that — and with its latest funding, it’s ready to take the next big leap.
The company has announced a $22 million Series A raise, one of the largest in the GCC this year. The round was led by Saudi Arabia’s Impact46, with participation from Mubadala (Abu Dhabi’s sovereign investor), Rua Growth Fund, anb seed, MoreThan Capital, and returning backers Salica Oryx Fund and the Dubai Future District Fund.
This investment sets the stage for Holo’s expansion into Saudi Arabia and wider GCC markets, where property ownership is surging on the back of government-led reforms and digital transformation initiatives.
Real Estate Boom Meets Fintech Innovation
The region’s property market is growing fast:
-
UAE: Expected to rise from $143 billion in 2025 to $217 billion by 2030, at a CAGR of 8.66%.
-
Saudi Arabia: Estimated at $203 billion in 2025, projected to hit $310 billion by 2030, growing at 8.77% CAGR.
Government programs like Dubai’s 2040 Urban Master Plan, Abu Dhabi’s smart city strategy, and Saudi Arabia’s Vision 2030 housing initiatives are fueling demand for tech-driven homeownership solutions. Holo is positioning itself at the heart of this transformation.
Scaling Trust, Simplicity, and Access
Since launching in 2020, Holo has reimagined the home-buying process by offering the region’s first fully digital mortgage platform. Buyers can access over 20 lenders instantly, track their progress end-to-end, and receive transparent, independent advice — all from a single platform.
Now, with fresh funding, Holo will:
-
Expand into Saudi Arabia, tapping into one of the fastest-growing real estate markets in the world.
-
Strengthen its product and teams, hiring top regional talent.
-
Enhance its technology, scaling its fintech infrastructure to simplify homeownership for thousands more families.
As Michael Hunter & Arran Summerhill, Co-Founders of Holo, explain:
“We’ve always believed buying a home shouldn’t be complicated. With this raise, we’re scaling across borders, scaling trust, and scaling simplicity. Saudi Arabia’s momentum around homeownership is accelerating, and we’re excited to bring smarter, customer-first solutions to a market that’s evolving rapidly under Vision 2030.”
Backed by World-Class Investors
The funding round attracted leading regional investors who see home-buying as ripe for disruption:
-
Impact46 (Lead Investor): “Holo is reshaping how people buy homes across the region by bringing clarity to a process long seen as opaque. Their entry into Saudi Arabia reflects a broader shift in consumer expectations — toward seamless, tech-driven ownership experiences.” – Basmah AlSinaidi, Managing Partner
-
Mubadala: “Our investment in Holo reflects our confidence in the UAE’s strong property market and the growing role of fintech in shaping the future of homeownership.” – Ali Al Mheiri, Executive Director
-
Rua Growth Fund: “Holo is digitizing and democratizing mortgages at a time when Saudi Arabia is opening its real estate market to foreign investors and first-time homeowners.” – Turki Aljoaib, Managing Partner
With this backing, Holo is not just scaling — it’s cementing its role as one of the Middle East’s most influential fintech ventures.
About Holo
Founded in 2020, Holo is the Middle East’s first fully digital mortgage platform. Operating in the UAE and Saudi Arabia, the platform has already supported 80,000+ clients, processing over 1 billion dirhams in transactions monthly. With tools like HUB by Holo, the company also empowers agents with real-time mortgage tracking, ensuring transparency across every step of the buyer’s journey.
👉 Learn more at useholo.com
About Impact46
Impact46 is a Saudi-based asset management firm with SAR 2.8 billion under management, investing across venture capital, private credit, and capital markets. With a focus on innovation, the firm is shaping the Kingdom’s future economy — from fintech to gaming.
👉 Learn more at impact46.com
About Mubadala
Mubadala Investment Company is a global sovereign investor with a $330 billion portfolio spanning six continents. Its investments drive diversification and sustainable growth in the UAE economy.
👉 Learn more at mubadala.com
About Dubai Future District Fund
Anchored by Dubai International Financial Centre (DIFC) and Dubai Future Foundation (DFF), DFDF backs startups building the future economy of Dubai and the broader MENA region, with a focus on innovation, sustainability, and impact.
👉 Learn more at dfdf.vc
